Fulfillment Rules
Create smart order routing rules powered by AI.
What Are Fulfillment Rules?
Fulfillment rules automatically route orders to the right fulfillment provider or warehouse based on conditions you define. Instead of manually deciding where each order ships from, the AI helps you set up intelligent routing logic.
Creating a Fulfillment Rule
Open the AI Suite
Go to AI Suite and click Create Fulfillment Rule.
Describe Your Routing Logic
Tell the AI how you want orders routed. Examples:
- "Ship EU orders from my London warehouse, US orders from NYC"
- "Orders over 50kg should use FreightCo, everything else uses StandardShip"
- "Send express orders to my priority fulfillment center"
- "Route Shopify orders to Warehouse A and WooCommerce orders to Warehouse B"
Review the Rule
The AI generates a visual flow showing:
- Event trigger (e.g., order placed)
- Conditions (region, weight, channel, value, etc.)
- Fulfillment action (which provider/location handles it)
Refine by chatting with the AI until the logic matches your needs.
Activate
Save and activate the rule. It runs automatically on every new qualifying order.
Routing Criteria
Rules can route based on any combination of:
| Criteria | Examples |
|---|---|
| Order value | Over $500, under $20 |
| Order weight | Over 50kg, under 1kg |
| Shipping region | EU, US, Asia Pacific |
| Shipping country | US, GB, DE |
| Sales channel | Shopify, WooCommerce, marketplace |
| Product category | Electronics, apparel, fragile |
| Custom logic | Any business rule you can describe |
Managing Rules
Viewing Rules
All fulfillment rules are listed in the AI Suite:
- Rule name and description
- Status (active / inactive)
- Linked fulfillment provider
- Date created
Editing
Click on any rule to reopen the AI builder. Describe what you want to change, and the AI updates the configuration.
Priority
When multiple rules could apply to the same order, they're evaluated in order. The first matching rule is applied.
Fulfillment rules work alongside your existing location mappings. Rules determine which provider or location handles the order, while mappings connect platform locations to stock locations.
Example Scenarios
Regional Routing
"Route all EU orders to my UK warehouse, North American orders to my US warehouse, and everything else to my global distribution center"
Channel-Based Routing
"Shopify orders go to Warehouse A. WooCommerce orders go to Warehouse B. Amazon orders use FBA."
Value-Based Routing
"High-value orders (over $1000) use insured express shipping. Standard orders use regular ground shipping."